Ecommerce Marketing Strategies and Trends
In the fast-paced digital world, web hosting is the backbone of every successful online venture. Whether you’re a blogger, an e-commerce entrepreneur, or a small business owner, choosing the right web hosting provider is crucial. One name that often comes up in discussions about web hosting is DreamHost. Known for its commitment to open source […]
Having an online presence is crucial for businesses of all sizes. Whether you’re a small startup or an established brand, the choice of an e-commerce platform can significantly impact your online success. Two popular options in this regard are Shopify and Wix. In this article, we’ll compare these two platforms in terms of features, ease […]
Positive points Easy to use: No programming knowledge required, much more user-friendly than a free content management system (CMS) such as Joomla or WordPress. All-in-one: Everything is included – hosting, the authoring software used to build your website, blog or online store, and automatic updates. Low price: It is very rare that an online website […]
The creation of a website is always an important moment that we think about in advance. Fortunately, thanks to the development of content creation and management platforms, it is no longer necessary to go through a web designer or to have advanced knowledge in programming language to design a website. The steps are considerably simplified. […]
3 – The need for data For growth hacking, growth is paramount. The idea is to launch massive, global campaigns, then refine them later. Virality is at the heart of this strategy, even if it means acquiring unqualified prospects at first. A growth marketing strategy requires a prior analysis. It relies on data to launch […]
Growth marketing is a trendy term! But what is behind this strategy? What are the principles behind this technique that relies on the customer experience to generate sales in the long term? Let’s take stock! 850 000 companies were created in France last year. For their digital strategy, they spend on average more than 35,600 […]
The success of your e-commerce site depends directly on your referencing in search engines, Google in the lead. To gain visibility and increase your sales, here are 5 points of vigilance to properly reference your e-commerce website! E-commerce has been growing steadily over the years. In France, the turnover achieved by the e-commerce economy reached […]
75% of brands have dedicated a budget to influence marketing in 2021. Why? Even in B2B, influencer marketing has become an important lever to communicate with buyers during their buying journey. From the top to the bottom of the sales funnel, influencer marketing helps you attract qualified leads, keep them engaged and convert them. So […]
More than 50% of B2B decision makers use YouTube to search for purchase ideas. This platform is ahead of Facebook (48.5%) and far ahead of LinkedIn (33%). So you understand the importance of integrating YouTube Ads into your lead acquisition strategy. To improve your visibility on YouTube and acquire leads, posting content is not enough. […]
Facebook has more than 2 billion users, 74% of whom connect to it for business purposes. 48.5% of B2B decision makers use Facebook to search for information and partners. So how can you take advantage of this audience to gain subscribers on your business page? 1 – Optimize the “About” section Many users will refer […]