Ecommerce Marketing Strategies and Trends
More than 50% of B2B decision makers use YouTube to search for purchase ideas. This platform is ahead of Facebook (48.5%) and far ahead of LinkedIn (33%). So you understand the importance of integrating YouTube Ads into your lead acquisition strategy. To improve your visibility on YouTube and acquire leads, posting content is not enough. […]
Facebook has more than 2 billion users, 74% of whom connect to it for business purposes. 48.5% of B2B decision makers use Facebook to search for information and partners. So how can you take advantage of this audience to gain subscribers on your business page? 1 – Optimize the “About” section Many users will refer […]
To leverage an investment in social media, companies need to expand their reach and attract more leads. This means growing their community. But how do you get more followers on Instagram, Facebook, LinkedIn, Twitter, Pinterest and TikTok? Essential channels – if need be – for professionals looking to improve their brand awareness and generate sales, […]
Wondering why you should integrate WhatsApp into your marketing strategy? What started out as an instant messaging platform to facilitate exchanges between users, has quickly become an essential marketing channel. With its Business offer, WhatsApp allows companies to offer an efficient customer service and increase sales thanks to some very interesting features. If you’re looking […]
Since its launch in 2010, Instagram has evolved its algorithm several times. This can make brands, companies and marketers goat! Fortunately, we help you to see more clearly… How does the Instagram algorithm work? Here is an almost existential question for professionals and influencers present on the platform. A question that we will try to […]
LinkedIn is full of opportunities. Recruitment opportunities but also business opportunities. Nevertheless, to take advantage of it, it is essential to understand how it works and how it is used. So what is LinkedIn? What is it for and how to use it well? Here’s everything you need to know to get started. Every salesperson […]